Things we're proud of from 2018
Phew, another year flew by. Before courageously tackling all the good and bad things 2019 has to offer us, we wanted to reflect on a few things from the past 12 months that make us unabashedly proud–we had big ambitions.
We partnered with 23 Small Businesses, 10 Big Brands, one non-profit and one fellow service firm (👋 Sundae Collective).
Our clients spanned industries: Retail, Fashion, Fitness, Food, Luxury, Tech, Entertainment, Media, Skincare, Accessories and even a Photography Studio.
We launched a subscription business that in 5 months earned 11K customers and over $1M in revenue.
We increased mobile conversion by 50% in 2 months for an ecommerce brand.
We defined the lexicon for an emerging market in the US when the mental models and vocab from abroad didn’t hold up.
We helped a successful tech startup find brand insights in their performance data.
2 of our clients were acquired after we worked with them - just saying ;)
We helped accomplish 3.5x revenue growth year-over-year for an apparel and home goods brand.
We graduated a fast-growing startup to bring strategy fully in-house as their team more than doubled over one year.
We developed an expertise in casting outside domain specialist and creatives for design sprints.
We discovered two distinct roles that allow us to deliver both expertise and breadth of skill for clients - the Strategist and the Technologist (👋 team, love you).
We’ve perfected the P+S SWARM (which is when we get every brain in the office to tackle a pretty robust marketing audit) - in less than an hour we can generate a great place to start.
Lessons Learned and Reinforced
We’ve repeatedly proven to ourselves and our clients that THERE IS NO FORMULA.
With the right tools, strategy is much easier to bring to life.
Direct response tactics should be a part of your approach, but you need full-funnel investments in the long-term to be successful.
There is still no better way to work than to fill a room with smart people, data and activities. 💖the workshop.
Want to hear about our utter failures? Take Julie out for a beer. 😉
Here's to 2019.
P.S. We're hiring people who think big, get their hands dirty, and play nice with others. Know any?